Caribe Tesoro Case Study

Caribe Tesoro, hotel rebrand, art direction, and digital marketing by Meg Callahan.

Partnered with boutique Honduras hotel Caribe Tesoroto, to rebrand their visual identity and develop a new Squarespace website.
Elevated brand identity by designing new brand guidelines, including logo, type family, and color palette.
Increased web traffic by optimizing on-site SEO, including metadata and header tags.

All images were kindly provided by Caribe Tesoro and under copyright.